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| Here you'll see some programs & courses we've heard about that some people like. Have more suggestions? Tell us. |
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Andrew McLachlan
Program Coordinator, Graphic Design Program
100 Portsmouth Ave
Kingston, ON, Canada K7L 5A6
amclachlan@sl.on.ca
www.slcgraphicdesign.ca and www.sl.on.ca
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This three-year advanced diploma program prepares graduates to become highly skilled professionals in the expanding field of graphic design. Graphic designers work as visual communicators and creative problem-solvers, making information visually appealing and meaningful. The end product may be a brochure, poster, exhibit, book or magazine layout, corporate print collateral, advertising campaign, packaging concept, web site or new media application.
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Rik Zak
Head of Program, Visual Communications Design
1407-14 Ave NW
Calgary, AB, Canada T2N 4R3
rik.zak@acad.ca
www.acad.ca
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The ACAD Design department has produced many outstanding and internationally recognized graphic designers, advertising art directors, illustrators, and character designers. Along with industry relevance and a commitment to practice, all the programs and streams are grounded in design fundamentals, solid drawing and visualization skills, Liberal Studies courses, including theory, design and art history, writing and story telling, and the social sciences. This framework provides the support necessary for research and innovative risk-taking, which are part of an effective design process and practice. The Design department''s rigorous and comprehensive curriculum is continually reviewed and enhanced, preparing a new generation of professionals working in the ever-evolving creativity economy in which innovation and creativity are the core competencies.
The department also supports the International Design Lecture Series and maintains an open dialogue with leading designers, illustrators, advertising art directors, photographers and educators worldwide. Visits, critiques, lectures and seminars with high-profile visual communications design practitioners provide a rich educational experience that enables graduates to embark on a lifetime of learning and research within their chosen career.
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Joy Thorne-Enright
Program Coordinator, Advertising
951 Carlaw Ave.
Toronto, ON, Canada M4K 3M2
Phone: (416) 289-5000 Ext. 8821
Fax: (416) 289-5121
jthornee@centennialcollege.ca
www.centennialcollege.ca
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Length: 3-Year Diploma Program
Location: The Centre for Creative Communications
Start: September
First Year Capacity: 80
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This intensive three-year program prepares you to work in the fast-paced, exciting field of advertising. You will learn the entire advertising process, including research, developing strategies, campaign planning, copywriting, production, media planning and buying. You'll gain insight into the main areas of agency operation: copywriting, media and account management.
The program mirrors the working world and the standards that must be met—firm deadlines, multi-tasking, working under pressure and delivering professional pesentations.
The final year is unique. Semester five features "specialization streams" which provide an advanced concentration in either copywriting, media or account service.
Students complete the program with a full-semester field placement, acquiring experience in the day-to-day activities of professional advertising.
Approximately 93% of the 2002 graduates found employment within six months of graduation.
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Matt Miller AOCA
Co-ordinator
Graphic Design
The School of Media Studies
299 Doon Valley Drive
Kitchener, Ontario, Canada N2G 4M4
Phone (519) 748-5220 Ext. 3431
Fax (519) 748-5971
mmiller@conestogac.on.ca
www.conestogac.on.ca
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Length: 3-Year Diploma Program
Location: Doon Campus
Start: September
First Year Capacity: 30
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Study two-dimensional traditional design techniques, including letterform and typography, photography, rendering and illustration. Learn printing production procedures, client presentation techniques and business practices. In year one students study traditional techniques with an introduction to electronic design methods. In years two and three traditional design skills are integrated with advanced computer design techniques. Extensive practical work in graphic design labs is featured. Graduates are readily employable, entering the professional design field in both the graphics and advertising professions. Approximately 95% of the year 2000 graduates found employment within six months of graduation.
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Jane Bongers
Program Coordinator, Media Copywriting
3199 Lake Shore Boulevard West
Toronto, ON, Canada M8V 1K8
jane.bongers@humber.ca
www.humber.ca
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Media Copywriting is a one year, postgraduate certificate program that trains students for a career in copywriting. It is a three semester program that concludes with a two month internship in July and August.
Copywriting involves writing and coming up with ideas for advertisements in a variety of media. Students are taught to write for TV, radio, print, outdoor, direct response and the internet, and any integrated mix of media for advertising purposes.
Successful graduates can expect to work in a creative department (usually in a team with an art director) in a large, medium or small advertising agency.
Graduates of the Media Copywriting program can be found enjoying lucrative careers in a large number of advertising agencies across Canada.
The Media Copywriting program at Humber is well known amongst the Canadian advertising community as a good place to train, and is often recommended by the industry.
Graduates of the Media Copywriting program often go on to win industry awards both locally and internationally. The program has also turned out graduates who have been identified by Strategy Magazine''s as Copywriters of the Year.
To apply to the program you can apply online at humber.ca, or call the Humber Info Desk or call the Lake Shore Registrar''s Office for instructions on how to enroll.
Once you have enrolled you will be invited to come in for a short interview to discuss the program, and to give the college a writing sample. The writing sample is executed in a controlled environment at the college without the use of a computer.
Distance testing can also be arranged through the Registrar''s office once candidates have initiated the enrollment process.
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Heather Lowry
Professor, Program Coordinator, School of Media Studies/Information Technology
Phone: (416) 675-6622 X3089
heather.lowry@humber.ca
www.humber.ca
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This 2-year, four semester diploma program was developed to meet industry demand for designers and art directors with sophisticated, strategic, conceptual, typographic, design and computer skills.
Classes focus on problem solving, teamwork and relationship building, offering students important life skills as well a the ability to create and execute, professional design, editorial and advertising work.
Computer classes are held in state of the art Macintosh labs using the latest software.
Guest lecturers from the industry and field trips to ad agencies, design firms and modern digital production and printing facilities provide students with exposure to the latest in technology and trends.
Humber has just been approved to deliver a BAA in Creative Advertising, starting Sept 2005. (Our diploma will continue - this degree is an addition to that well-extablished program.)
There is no program coordinator to date, but inquiries can be directed to Toby Fletcher Associate Dean School of Media Studies/Information Technology 416 675-6622 x3002
http://degrees.humber.ca/creativeadvertising.htm
This program is unique in providing creative education to writers and designers together, which is just the way they will work in the industry. The focus is on the creative aspects of advertising combined with a theoretical, strategic, and historical perspective. It draws on the theoretical constructs and paradigms of such fields as sociology, psychology, ethics, literature, marketing and statistics to enrich and extend the understanding of advertising concepts and applications.
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Digital Photography Program
Orlando Marques
Program Coordinator
(416) 922-7483 ext. 262
(416) 922-9244 fax
(416) 922-3666 (admissions department)
39 John Street
(CBC Building)
Toronto, ON M5V 3G6
omarques@ioad.com
http://www.iaod.com |
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Program Name: Digital Photopgraphy
Length: 18 month full-time Diploma Program
Location: CBC Building (Downtown Toronto, Ontario)
Start: Jan. 2005 (ongoing)
First Term Capacity: no maximum, classes limited to 20 students
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The Digital Photography program is designed to prepare students for a variety of positions within the photographic industry. Students receive a broad overview of photographic history, principles, processes and methods, with emphasis on using industry standard photographic digital technology.Computer software, printing and photographic lighting equipment are used to create, enhance, and modify digital images while photographic projects allow students to develop artistic style and technique. Intensive full-time focused photography courses in advertising, fashion, stock, tabletop, portraiture, event and documentary.As well as training in Photoshop, page layout, web design and location and studio lighting techniques. Students learn from top industry professionals, in small interactive hands-on classes. Graudate with a diploma within just 18 months.
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Ontario, Canada L9C 3M5
http://www.mohawkcollege.ca
Michele Chamberlain
Admissions Advisor
Phone: 905-575-2713
Fax: 905-575-2392
Wayne Aubert
Program Coordinator
Phone: 905-575-1212 ext 3671 |
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Program Name: Advertising
Course Description: Ontario College Advanced Diploma, Three year
Location: Fennell Campus
Start date: September |
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ACADEMIC SPECIALIZATIONS
In second year, students apply to specialize in either the business or creative sides of advertising. A maximum of 60 students will be accepted into each specialty and selection criteria may be used to determine a student’s final placement.
In third year, students may further specialize by choosing one of four areas of pecialization. Students that have successfully completed courses on the creative side may choose either Copywriting or Art Direction. Students that have successfully completed courses on the
business side may choose either Media or Account Management. Students may only enter a third year specialization if they have successfully completed all first year courses and are not on a learning contract at the time.
Third year runs for a full Fall semester of fifteen weeks, followed by a Winter semester of seven weeks. After successful completion of all required courses, students complete a mandatory seven-week field placement.
ADMISSION REQUIREMENTS
OSSD or equivalent (GED, College and Career Preparation) including:
Grade 12 English, general, advanced, C or U or equivalent (70% guideline).
A 15% bonus will be given to applicants with advanced level, OAC, or post-secondary credits and new curriculum credits at the C, M or U level.
To increase chances of admission, applicants are advised to:
Attend a program orientation session (March) Provide a résumé with information on relevant experience or courses Provide a cover letter outlining their interest in the program. Supplemental information should be provided by March 1 for consideration.
Create three 8.5 x 11 magazine ads (one each for apples, Oreo cookies and Juicy Fruit gum) or a 500 to 750 word essay on a famous advertising person, agency or campaign Excellent reading and writing skills are required for success in this program.
Direct entry into second year may be available on a limited basis to applicants who have graduated from another college or university Mature applicants are considered individually. |
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Steve L. Quinlan
Assistant Dean, Faculty of Design, Advertising, Graphic Design, Illustration
100 McCaul St.
Toronto, Ontario, Canada M5T 1W1
Phone: (416) 977-6000
Fax: (416) 977-6006
squinlan@ocad.on.ca
www.ocad.ca
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Peter Oliver
Chair, Advertising
Phone: (416) 977-6000 Ext. 466
The OCAD is one of the largest colleges of Art and Design in North America and is the oldest and largest Art and Design college in Canada. The graphic design program is a 3-year specialization (after successfully completing Foundation Studies): Corporate, Editorial Packaging, Web and Interactive.
The advertising program is a 3-year specialization in Art Direction for: print, copy concept, tv broadcast.
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Anthony R. Kalamut
Program Coordinator
Creative Advertising Program
70 The Pond Road
Toronto, ON Canada M3J 3M6 Canada
Tel: 416-491-5050 x 3408
advertising@senecac.on.ca
www.senecac.on.ca/fulltime/CAB.html |
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Length: 2-Year Diploma Program
Location: The School of Communication Art - Seneca College @ York University
Specializations Available: Creative Stream and Business Stream
Program Start: September, January and May (specific for fast tracking University graduates)
Employment: Approximately 90% of the 2004 graduates found employment within six months of graduation in advertising and related fields.
Graduates join advertising agencies, major corporate advertising departments, newspapers, magazines and broadcasting companies. There are also opportunities in corporate communications firms, advertising sales and related fields.
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Graduates find employment in the advertising and communications industry primarily in the creative, media, and client services departments of advertising and sales promotion agencies. Some specific careers include: advertising copywriter; account executive; media buyer; and marketing communications co-ordinator. Particular emphasis is placed on creative concept development and the writing of creative and persuasive advertising copy.
This program is recommended for individuals who are interested in the co-ordination and creation of effective advertising and marketing communications. The advertising industry is an exciting, fast-paced environment. Successful people in this field need a strong imagination and superior writing and interpersonal skills.
The Creative Advertising Program focuses on the strategic planning and creation of advertising and marketing communications for both print and broadcast. Attention is paid to the principles of advertising as they are applied across a broad spectrum of disciplines within the expanding field of advertising and marketing communications.
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JOINT PROGRAM WITH YORK UNIVERSITY
Seneca College and York University offer a joint program which allows students to earn a Seneca diploma in Creative Advertising and a York University Bachelor of Arts Degree. This program is for students who have completed two years of a B.A. program, or three years of an honours B.A. program at York University.
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Brian Tsang
Coordinator/Professor
Design Degree Program
School of Animation, Arts and Design
Sheridan College Institute of Technology and Advanced Learning
1430 Trafalgar Road
Oakville, ON Canada L6H 2L1
Tel: 905-845-9430 x 8771
Fax: 905-815-4142
brian.tsang@sheridanc.on.ca
www.sheridaninstitute.ca
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The Sheridan Design Degree Program is a joint program with York University. It is a 4-year honours degree program.
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Ian Fisher, Peggy Vickers
Coordinators, Advertising Program
School of Business
Sheridan College Institute of Technology and Advanced Learning
1430 Trafalgar Road
Oakville, ON Canada L6H 2L1
Tel: 905-845-9430 Ian Fisher: ext 2759, Peggy Vickers: ext 2360
Fax: 905-815-4010
ian.fisher@sheridaninstitute.ca
peggy.vickers@sheridaninstitute.ca
www.sheridaninstitute.ca
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The Sheridan advertising program is business oriented, covering all aspects of the advertising and promotion fields. Students can elect to graduate with a two-year diploma or a three-year advanced diploma.
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